Colour and texture are considered to build this idea of romanticism, combining alluring blooms with luxurious petals, delicate surface qualities and soft, harmonious tones.
Organic, earthy hues dominate the SS25 Collection, with buttery creams, warm dusky nudes and pinkish browns set against a faded leaf detail that is almost waned and translucent, reminiscent of a flower in its final stages of bloom.
An array of roses, blousy hydrangeas and exuberant dahlias feature heavily in this collection, the overall aesthetic is filled with feature blooms alongside Samuel Baker’s signature wildflowers for texture. Tonal foliage and intricate orchids add an injection of the exotic.
Styled using traditional English garden design principles, think repetition, hero exuberant flower blooms and densely formed arrangements.
To complement, inspired by age-old apothecary, the natural healing powers of herbaceous botanicals form the base of the fragrance collection, revitalising the home and purifying the skin.
The four unique fragrance houses: Alchemist, Botanist, Herbalist and Therapist are enriched with essential oils and all natural components for a spa-like experience.